Jazz – slow ‘n’ easy- ushers in the Fashion Fiesta to the Merchant City Festival repertoire. Starting on Wednesday 24 July and running till Sunday 28 July, the Festival already has comedy, family events, theatre, film, visual art and design all awaiting the return of last year’s record breaking crowds of 95,000 people intent on enjoying themselves.
So almost a dozen of the culture quarter’s high-end retailers on Ingram Street have pitched in with even more high-end styled fun and called it Fashion Fiesta. They will extend their opening hours and will offer exclusive in-store events such as music, fashion and beauty demonstrations and consultations as well as food and drink.
With a cool dip into what’s to come, Nova Scotia Jazz Band clarinettist John Burgess and trumpeter Lorne Cowieson provided the mood music in Cruise yesterday (Wednesday 17 July).
This gave customers the chance to sip champagne and get a heads up on the Fashion Fiesta while viewing the store’s stock.
Ranked second only to London in the shopping stakes, Glasgow has a stash of big-name retailers located in the Merchant City. Councillor Gordon Matheson, Leader of Glasgow City Council and Chair of the Merchant City Festival as well as the City’s Marketing Buereau, said: ‘I am so pleased they are embracing the buzz of Merchant City Festival by programming their own in-store events. We’ll be adding to those with top-tapping music on Ingram Street and around the Festival.’
Retailers involved in the Fashion Fiesta are: Agent Provocateur, Armani, Cruise, Gant, Harvey Jones, Jaeger, Jigsaw, Mulberry, Pretty Green, Ralph Lauren and Replay.
At Mulberry, visitors will see a skilled craftsman make one of the Mulberry iconic bags. Clothing label Pretty Green, founded and designed by musician Liam Gallagher, will have – appropriately – live music on Saturday 27 July and resident DJ Dan South promoting up-coming bands.
The Fashion Fiesta compliments Vintage Glasgow which makes its Scottish debut at the Merchant City Festival this year.
The emphasis throughout will be on glamour and the very best of British fashion creativity across the decades and across the genres.
Frasers of Glasgow will curate a catwalk show dedicated to the 1920s Great Gatsby era. This will take place on Sunday 28 July at 2pm in the Grand Hall of the City Halls in Merchant City. Jazz singer Lou Hickey’s live performance will open the show which has a £10 ticket entry.
For anyone who fancies a make over to see how they’d look in the 1940s, Vintage Hair and Beauty Salon offer to do the job for £10 throughout the weekend.
All weekend the Vintage Marketplace will be free to browse. Fashionista and other festival-goers can expect five days of fun
Check out the website for full details: www.merchantcityfestival.com or follow @MerchCityFest on Twitter.